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Documentation Index

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The Hog is a GTM intelligence API built for revenue teams. With a single REST API you can find target accounts, discover and enrich contacts, surface buying signals, run deep research, and generate context-aware outreach — all in one platform, all scoped to your brand voice and personas.
An interactive API playground is available at https://api.thehog.ai/api/docs. Use the Authorize button to set your Bearer token, then try any endpoint directly in the browser.

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What you can do

Search companies

Find target accounts by industry, headcount, revenue, tech stack, hiring signals, and more using firmographic and technographic filters.

Discover people

Query contacts in plain language — “VP of Sales at Series B SaaS companies in the US” — and get ICP-ranked results.

Enrich contacts

Get verified emails and phone numbers for your prospects. Fast lookups return 200; multi-provider enrichment returns 202 with a poll URL.

Detect signals

Surface classified buying signals: job changes, funding rounds, hiring surges, technology adoptions, and more.

Deep research

Trigger LLM-powered research jobs that return structured data conforming to any JSON Schema you define.

Generate content

Produce context-aware outreach emails, social replies, and images grounded in your project’s personas and competitive intel.

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Company-first search philosophy

The Hog is designed around a company-first workflow. You start by finding the right accounts — filtered by firmographics, technographics, or signals — and then drill into the people at those companies. This keeps your outreach anchored to the accounts that actually matter rather than building lists of contacts in isolation. A typical workflow looks like this:
  1. Search companies to build a list of target accounts that match your ICP.
  2. Find people at those accounts using a natural-language query scoped to a company ID.
  3. Enrich contacts to get verified email addresses and phone numbers.
  4. Generate content tailored to each person and company.

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Project context

Passing an X-Project-Id header on any request scopes that operation to your project. Project context includes your brand voice, messaging guide, buyer personas, and competitive intelligence. When project context is active, search rankings, generated content, and signal classifications all reflect your specific go-to-market strategy rather than generic defaults.

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Base URL

All API requests go to: 
https://api.thehog.ai
Every endpoint is prefixed with /api. For example, the company search endpoint is POST https://api.thehog.ai/api/companies/search.

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Next steps

Authentication

Get your API key and learn how to authenticate every request.

Quickstart

Make your first API call in minutes with step-by-step examples.